A Shopify redesign for Beauti On The Go, combining a bold purple-and-pink visual system with more interactive ways to browse its beauty catalog.
Visit live store ↗Beauti On The Go wanted a stronger visual identity and product cards that let customers see more before opening a product page. The store also needed simpler category navigation and a way to turn new subscribers into customers with an automated discount offer.
We built the redesign around a purple and pink gradient system that runs throughout the store. A custom mega menu improves category browsing, while interactive hero product cards, product-card image sliders and color swatches make product discovery more visual. We also added a custom subscription form and connected the newsletter discount email automation for new sign-ups.
Beauti On The Go now has a more distinctive beauty storefront that lets customers explore products visually and gives the team an automated route from newsletter sign-up to first-purchase discount.
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