The challenge
z:yu needed a premium redesign that made a detailed skincare catalog easier to explore. Customers needed more confidence in their choices, from product discovery and routine recommendations to reviews, rewards and subscription options.
Shopify redesign & development · Skincare · Singapore
z:yu
A high-end Shopify redesign for z:yu, helping Singapore skincare customers find the right products through a more visual, guided shopping journey.
Visit live store ↗ServiceShopify redesign · UI/UX · Development · Quiz
IndustrySkincare
LocationSingapore
Related serviceShopify redesign services →
The solution
We designed the UI and rebuilt the store around guided discovery. A diagnostic quiz recommends suitable products, while product pages include UGC videos, related-product upsells and reviews. The wider storefront adds hover image changes, custom iconography, a client-editable mega menu, subscriptions, loyalty rewards and a free-shipping threshold.
What we built
A skincare journey built to make product choices feel easier
01High-end Shopify storefront redesign
02UI/UX design
03Hover image interactions
04Customisable mega menu
05Product-level UGC videos and upsells
06Diagnostic skincare quiz
07Subscription app integration
08Loyalty points and rewards setup
09Free-shipping threshold
10Review setup
11Custom iconography
The outcomeProject result
z:yu now has a more premium, guided skincare store where customers can discover products through the quiz, product content and clear shopping incentives.
Next projectBestabrewShopify design & development · Brand storefrontView next project →
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