A lively Shopify store for Okulti, bringing its spiritual clothing and distinct collections to life with color, movement and editable collection content.
Visit live store ↗Okulti wanted an online store with more energy than a typical apparel site. Each collection needed its own visual character and story, but the team also needed to update collection-specific content without changing the theme code. The experience had to carry the same warmth and movement on mobile.
We created a colorful storefront using warm tones, playful background graphics and rotating text details throughout the page. Each collection has its own flexible content sections, powered by metafields, so the team can change the copy and supporting content directly in Shopify. The layouts were then tailored for smaller screens so the visual ideas still work on mobile.
Okulti now has a lively online store where every collection can have its own look and story, while the team can keep the content current from Shopify.
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