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Shopify redesign & development · Swimwear & apparel

Bermies

A Shopify redesign for Bermies, translating the client’s Figma direction into a responsive storefront built for a large, complex catalog.

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ServiceShopify redesign · Development · CRO · Product data
IndustrySwimwear & apparel
Bermies Shopify storefront homepage mockup
01

The challenge

Bermies already had a busy ecommerce store, a large inventory and a detailed Figma design ready to implement. The site had to closely match that design while moving quickly and keeping product data manageable at scale. Products could sit in several categories, variants needed to stay connected across the journey, and different product types required different information and layouts.

02

The solution

We rebuilt the Shopify storefront from the supplied Figma design and structured the catalog behind it. Metaobjects and metafields gave the team a repeatable way to manage rich product content, category-specific details and reusable templates. We also connected variant selection with the product journey, built responsive layouts across the site, and recorded handover videos so the team could manage the new setup confidently.

What we built

A responsive storefront backed by product data the team can manage

01Figma-to-Shopify storefront build
02Responsive mobile implementation
03Metaobjects and metafields
04Category-driven product content
05Connected variant and product journeys
06Product templates for complex catalog data
07Team handover videos
08Conversion-focused shopping flow
The outcomeProject result

Bermies now has a responsive storefront that follows its Figma direction and gives the team a structured way to run a large product catalog. In the matched 11 weeks after launch, session conversion rose 19%, checkout completion rose 25%, and net revenue per session rose 13% against the preceding period.

Figma to ShopifyMetaobjectsConversion Rate OptimizationShopifyUI/UX DesignEcommerceMobile Responsiveness
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